Turn brands into rights,
rights into assets.
A brand begins with its trademark. HiWin IP's practitioners, trained in Korean trademark practice, protect it across China — from filing through opposition, cancellation, and enforcement.
Korean trademark practice, applied to China.
HiWin IP's China trademark work is handled by practitioners with hands-on Korean trademark prosecution and trial experience. We start from your Korean brand and rights, then design the China procedure around them.
Strategy built on your Korean rights
We review your Korean registrations, actual use and business plans first, then set the scope and order of China filings to match.
Goods aligned to Chinese examination
We map your Korean goods and services to the standard terms and similarity groups of China's Classification of Similar Goods and Services, reducing correction and refusal risk.
Chinese-language marks covered
Beyond the Korean and English marks, we review the Chinese name consumers will actually use, by transliteration or translation, so it is not squatted first.
Consultation and reports in Korean
Notices and examination results from the Chinese office are summarised in familiar Korean practice terms, with the issues and options you need to decide.
From filing to enforcement — every stage of your trademark.
HiWin IP provides every service related to China trademarks.
Filing
China trademark filing & registration. We gauge registrability through a prior-art search.
Learn moreHow it works
- Online/offline consult · scope & direction
- Prior-art search + filing strategy
- Drafting and filing
- Examination response · registration · maintenance
Opposition
Refusal responses, oppositions, and invalidation/cancellation trials to clear registration barriers.
Learn moreHow it works
- Online/offline consult · scope & direction
- Opposition/trial strategy
- Drafting and filing the brief
- Proceedings response & management
Enforcement
Cease-and-desist, administrative raids, and litigation to defend your brand.
Learn moreHow it works
- Online/offline consult · scope & direction
- Dispute review & response strategy
- Drafting and filing dispute documents
- Proceedings response & management
Watch
Watching similar marks and early-warning alerts to block unauthorized squatting.
Learn moreHow it works
- Online/offline consult · scope & direction
- Watch scope & monitoring strategy
- Periodic gazette watch · similar/squat extraction
- Early-warning alerts & response guidance
Maintenance
Post-registration upkeep — renewals, recordals, and assignments handled for you.
Learn moreHow it works
- Online/offline consult · scope & direction
- Portfolio review & maintenance schedule
- Renewal / assignment / recordal filings
- Deadline control & status monitoring
Madrid
Madrid international filings and designated-state management to design multi-country protection.
Learn moreHow it works
- Online/offline consult · scope & direction
- Basic mark review & per-country strategy
- Drafting and filing the international application
- Designated-state prosecution · registration · upkeep
Bad-faith
Recovery strategies for bad-faith and squatted trademarks in China.
Learn moreHow it works
- Online/offline consult · scope & direction
- Squat analysis & recovery strategy (opposition/invalidation/non-use)
- Drafting and filing per-procedure documents
- Proceedings response & post-recovery management
Advisory
Advisory across brand operations — naming, use, and licensing.
Learn moreHow it works
- Online/offline consult · scope & direction
- Brand diagnostic & advisory strategy
- Opinions, contracts & guideline deliverables
- Implementation support & ongoing advisory
A trademark team with deep Korean practice experience.
Built on hands-on Korean trademark practice, we deliver China trademark services tailored to you.
Got a trademark worth protecting? Secure the right before it's copied.
Online or offline consultations available.